Colorado’s Marijuana Industry Flexed its Big Muscles and Now an Effort to Limit Pot Potency is Unraveling

State Rep. Yadira Caraveo says her proposal to limit the potency of marijuana sold recreationally in Colorado was just in its beginning stages. But when draft legislation was recently leaked and prominent figures in the state’s cannabis industry created an uproar, the measure started unraveling.

Now, Caraveo, a Northglenn Democrat and pediatrician, is backing off parts of the measure and loosening the restrictions in what’s left.

“Given the pushback that we’ve had overall on the bill,” she said, “we really want to streamline it and focus it on the things that we think absolutely need to happen this year.”

The episode is a prime example of the multibillion-dollar cannabis industry’s growing clout in Colorado politics. Marijuana interests have been spending more money on lobbying at the state Capitol but haven’t quite flexed their muscles like this since voters approved recreational pot sales in 2012.

There have been newspaper articles with dire quotes. There have been opinion pieces. There have been social media posts.

“It makes sense that the cannabis industry is utilizing whatever resources we have to right this proposal,” said Peter Marcus, communications director for Terrapin Care Station, a major marijuana retailer. “Because without any true research or peer-reviewed science behind the subject, this rushing to policy like this — which would put the industry out of business overnight — doesn’t make any sense.” [Read more at The Colorado Sun]

The post Colorado’s marijuana industry flexed its big muscles and now an effort to limit pot potency is unraveling appeared first on Cannabis Business Executive – Cannabis and Marijuana industry news.